Looking for ways to boost food truck sales? Every mobile food truck business is different but with this said, there are certain ingredients that successful truck owners have in common.
If you’re new to mobile catering, Excel Trailers are experts in lorry conversions and can help you achieve the success you deserve. Here are 6 ways to increase sales:
Update your vehicle
Lorry conversions make it easy for you to update your vehicle and put your personal stamp on things.
Here at Excel Trailers, we offer a bespoke design service, allowing you to incorporate your logo and to make it stand out – no matter where you choose to operate.
Adapt your vehicle
At Excel trailers, we convert lorries on the outside to make them more presentable and appealing for customers but also adapt them on the inside, ensuring they are fully-equipped.
Some bespoke features of lorry conversions include:
Provide a unique service
Offering a service nobody else provides is always a great idea. Try making it more convenient for customers to order food and reduce queueing times. The less time they spend queueing, the more likely they are to use your business again in the future.
You can create a pop-up restaurant by supplying tables and chairs – providing customers with comfort and relaxation whilst they eat.
Adding a new service could lead to lucrative profits, however, you need to figure out what services will make your business stand out from your competitors.
Create seasonal menus
You cannot go wrong playing it safe with popular options such as burger and chips, breakfast sandwiches or hot drinks, but try adding your own spin on things.
Tailoring your menu to suit the season is always a good idea – and you don’t need to change the entire menu. Consider providing comfort foods, like soup, in the winter and keep it cool and refreshing with drinks and desserts in the summer.
A unique way to boost sales is to try something new.
Start new trends
Make sure your menu oozes flavour and suits the culinary needs of all customers. Experimenting with different flavours in the kitchen will give your customers something to talk about.
Never get complacent. Continue improving your mobile catering business to keep up with the latest trends and start your own new ones.
Attend more events
Mobile catering trucks give you the freedom to move, allowing you to reach various UK destinations.
Lorry conversions are often favoured by TV and film companies who require mobile catering for cast and crew – especially if they’re filming in remote locations. Mobile food trucks come in useful at sporting events, funfairs and markets too and are ideal for construction companies.
Move your converted lorry to areas that generate the most footfall and reap the benefits today.
Contact Excel Trailers
Let Excel Trailers help you to increase food truck sales and make the most of our lorry conversions.
Our team is always on hand to help and will gladly assist you in tailoring your lorry to match your specific requirements. Call us on 01279 422 227 or email [email protected] to find out more.